November 2017 Traffic & Income Report

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Hey there everyone!

As some of you may know I started this little bloggy right at the beginning of last year (2016) with yarn in hand, creativity abounding, and no expectations.

It’s been a while since then and BOY have things changed.

Below is a breakdown of my current traffic and income here on the blog, and some factors that led me here.

Now, you may be asking yourself “Why on EARTH would she put her income and numbers out there for all the world to see? Isn’t that part of the secret sauce?”

Nope! I started this blog a short while ago and have found great success (considering how long I’ve been working on it).

I want to encourage others to blog too!

Actually I put together my 3 Easy Steps to starting your own DIY blog HERE!

In the crochet niche of the internet, I’ve found one thing to be true – lots of people crochet, but not very many are publishing new patterns and putting out content.

There is a very small group of crochet bloggers out there (spend any time on Pinterest and you’ll quickly name several) dominating the market.

And this job is not hard to do!

Let me repeat that. THIS JOB IS NOT HARD TO DO.

It took me about half an hour to set up my blog initially and although I’ve made many adjustments along the way, my blog has been earning me good money with a really basic setup.

Now what do I mean by “good money”?

November 2017 Income

• AdThrive: $6,284
• Sponsored Content: $600
  • Sponsored video: $0
  • Sponsored blog posts: $600
• Youtube: $933.09
• Amazon Associates: $30.57
• Bluehost: $375
• Beautiful Dawn Designs Affiliate: $37.50
• Etsy Pattern Sales: $874.92

EARNINGS TOTAL = 9,135.08

• MadMimi: $42
• Adobe Creative Cloud: $9.99
• Etsy Seller Fees: $113.71
• Supplies for blog posts: $0

*Keep in mind that not all of this money is mine forever. I am the sole proprietor of my business and will pay taxes, am responsible for my own health insurance, and other expenses that a traditional job would supply. That’s still a lot of dough for playing with yarn though!

November 2017 Traffic

Some screenshots from google analytics:

• You might remember that last month I talked about my website being unlisted on the internet and that leaving a huge window of opportunity open for pageviews and ad revenue. Well, this started to take effect this month and we’ve already seen a big jump in pageviews. I produced less than my usual amount of content in November due to planning my wedding (eek!) so for my pageview numbers to be record breaking (my highest month ever!) is huge.
  • Basically what this means is I’m making money on all the effort I’ve put in over the last 2 years residually. I still have a lot to fix on my blog that will take months to go back in and fix (a bunch of boring html coding things that need to get altered post by post) but I hope this will mean higher pageview numbers with the same effort on my part.
• AdThrive is still amazing.
  • My RPM (Rate per 1000 pageviews) is still making over $10 which is amazing! Such a difference from this time last year.
  • The AdThrive video player is continuing to make more money, which is awesome! I’m excited to see how this continues to grow when I add more and more videos to the player. Thanks for watching my videos, guys!
• I’ve worked on YouTube videos some this month and it’s helping my channel to continue growing. I one new video that’s performed really well this month & I’m continuing to restructure things to devote more time to YouTube.
  • More videos to come – make sure you’re subscribed to my channel!
  • I’ve earned a few more dollars here than in previous months, but YouTube is not a world of quick gratification (maybe it is if you go viral). For my niche and my videos, its a slow and steady climb to great income. I’m still at the bottom of that hill, but with time and consistent watering – this plant is sure to grow.
  • My subscriber count is really starting to grow! I’m over 50,000 subscribers which is amazing! I hope to create lots more video tutorials during the coming months – but this is one of those areas that’s kind of “when I have extra time” which seldom seems to happen. Luckily, though, even with unpredictable videos being posted, my subscriber count and earnings still seem to be growing!
• Sponsored content was decent this month! This is one of those areas that’s always changing and will never be predictable income. This is the time of year when sponsors are starting to spend more money on campaigns for the holidays, especially in my niche.
  • I’ve hit a nice stride with one of my regular sponsors, and I think we are moving and grooving through the season. Yay! Also, I’ve gotten all of my supplies covered, so the money I’m saving on supplies is in the neighborhood of HUNDREDS per month. Not a bad gig, y’all!
  • I’ve got several sponsored posts lined up with new companies this month (November) and can’t wait to add these guys to the roster. Onward & upward!
• Pageviews are growing!! yay!
  • See above on those SEO and google unlisted changes – what a difference!
  • I’m still not producing content at the speed of lighting like I was last year, but I’ve got a few guest posters coming on the team to help bring you more free patterns & that’s bringing me a little boost in traffic while letting them start growing their blogs! Win/win for everyone!
  • With getting my new spinoff business (Happy Yarn Mail) up and running, my blog has gotten less attention than it usually would. I’m trying to pay as much attention to my blog as possible, but I’m not posting as much as I was before starting up HYM. It’s all good though, because there are entire weeks of the month I don’t touch or think about my blog but guess what? IT’S STILL EARNING MONEY.
  • All of these things combined resulted in less traffic and less moo-lah. I’ve still got enough to pay the bills, though so I’m a happy camper!
• HAPPY YARN MAIL IS STILL AMAZING! (Click HERE if you haven’t heard of HYM!) We sold out again this month and that means that where my Sewrella productivity has dipped, HYM is making up for it.
  • I’m not including those numbers here because it’s really a separate business from my blogging business.
• Bluehost and Beautiful Dawn Designs have continued to do well – I’m so glad you guys are taking what I write to heart and starting those blogs!
• If you haven’t started your blog yet, need I say more?? Click here to get started! I’ve even got special pricing for you guys to start your blogs super cheap!
• Expenses weren’t high this month, without spending much money on reinvestment in my blog, and a lot of my supplies being donated or sent for free via sponsorship collabs, I didn’t invest anything this month, just focusing on getting through the hustle of the season with what I have!

What do you want to see from my blog in 2017? I have so many ideas up my sleeve, it’s hard not to start them all at once! Leave me a suggestion in the comments below.

If you want to quit that dead-end job and make amazing money blogging at home, check out my FREE START A BLOG GUIDE!